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Learn more about syncing Taboola data

Documentation

Detailed documentation on how to start syncing Taboola data.

Taboola Documentation

Jumpstart your Taboola analytics with reusable blocks

dbt packages can speed up your work

Once you replicate your Taboola data with Stitch, you can use it in many ways. For example, you can use the data modeling and transformation tool dbt to prepare data for reporting, analytics, or machine learning applications.

Dbt has prebuilt packages for many Stitch data sources, including Taboola. Here’s a look at code for modeling Taboola data. This particular block of code gives you quick Taboola parsing for analyzing your campaigns.

View the source on GitHub →

with base as (
    select
        id,
        name,
        to_date(start_date, 'yyyy-mm-dd') as start_date,
        nullif(end_date, '9999-12-31') as end_date,
        is_active,
        lower(status) as status,
        spent as spend,
        nullif(tracking_code, 'None') as tracking_code
    from {{var('campaigns_table')}}
),
splits as (
    select
        id,
        name,
        start_date,
        end_date,
        is_active,
        status,
        spend,
        {{ dbt_utils.get_url_parameter('tracking_code', 'utm_source') }} as utm_source,
        {{ dbt_utils.get_url_parameter('tracking_code', 'utm_medium') }} as utm_medium,
        {{ dbt_utils.get_url_parameter('tracking_code', 'utm_campaign') }} as utm_campaign,
        {{ dbt_utils.get_url_parameter('tracking_code', 'utm_content') }} as utm_content,
        {{ dbt_utils.get_url_parameter('tracking_code', 'utm_term') }} as utm_term
    from base
)
select * from splits

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